Who knew the “Biebs” was such a boxer?

Did anyone catch the Yankees versus Orioles game this past Wednesday?

Its prom season again, which means that millions of girls all over are searching up and down for the perfect dress.  

Gymnastics. Karate. The hurdles. Who knew they made such interesting music?

From Dubai to the Bayou. From skydiving to owning the club. Flo Rida’s “Wild One” Feat. Sia is about an adventurer. A man about town. A man who knows how to live a wild life.

At each step, Rihanna keeps turning out hotter music, with songs that soar to the top of the charts.

For those of you who didn’t know, famed rapper, Tupac Shakur, came back from the dead to appear before packed crowds at Coachella, performing side-by-side with Snoop Dog.

Polos are a warm weather essential. Why? Because they are classic and easy to wear!

You want to know what real style looks like? Look no further than Alicia Keys’ Vibe Magazine photo shoot.

Springtime means more sunshine, warmer temperatures, and flowers!

“Jenny From The Block” is back and she wants to “Dance…and Love…and Dance…and Love…Again.”

Solid tees are great—they are simple, easy, basic and go with everything.

We know how OBSESSED you all are with Beyonce. 

We’re not just into color this season – we’re into color OVERLOAD! Our favorite celebs are blinding us with neon, walking around wearing nothing but bright bold colors.

Looking to freshen up your Spring wardrobe? Style expert Susan Redstone always has some useful tips!

The Biebs just dropped his latest single “Boyfriend.” For many with “Bieber fever” this newer more mature sound is gonna make the Justin Bieber fans crazier.

It’s official. The Denver Broncos have traded QB Tim Tebow to the New York Jets. We’ve got to wonder, WHAT WERE THEY THINKING?

Yesterday, we posted pictures from a shoot styled by Candice Nelson, incorporating several pieces from Southpole's new spring collection.

Check out pieces from Southpole's Spring collection styled by Candice Nelson, and shot by photographer Matthew Feddersen, featuring Jordan from Request Model Management.

It has to be said...we LOVE Frank Ocean. 

Spring is here. The clocks have changed. And everyone wants to soak up the sun by baring some skin, or in the case of Solange Knowles, some fierce natural hair.

50 Cent is known for many things. His chart topping hip-hop tracks, his rags to riches background, and now his skills as an author.

We are all about bright pops of color for this spring. One great way to introduce color to an outfit is through colored denim.

With the triumphant return of the NBA after last year’s lockout...

We’ve been loading up our Spotify with some hot new artists and have become OBSESSED with the latest batch of new girls.

With selection Sunday just around the corner, we’re getting hyped for MARCH MADNESS!

Superheroes vs. evil villains. A fight for life and a game of death.

As you may have seen on our Facebook Girls' Life Magazine featured our varsity hoodie in their February/March issue!

Forget the Hollywood crowd in Los Angeles for the Oscars...the NBA All Star Weekend was THE place to be.

We’re so excited to announce Michael as our winner in the SP Style Competition.

What happens when you’re the proud new parents of celebrity baby, Blue Ivy Carter? All your celeb friends stop by of course

Linsanity has swept the nation thanks to one Jeremy Shu-How Lin, point guard for the New York Knicks. Lin has more points in his first five starts than anyone since the ABA-NBA merger, topping stars like Michael Jordan and Shaquille O'Neal.

Prepare to never get any homework done, get in trouble with your boss and ignore your friends…why? Angry Birds is now on Facebook. 

We’re so glad to see former Destiny’s Child superstar Kelly Rowland performing again! The girl’s got a voice that just wont quit!

The Super Bowl is over, and the Giants won! What was our favorite part?

Graphic tees are a Southpole staple. They’re a fun way to introduce a pop of color and design into your wardrobe.

The biggest question of the year – Giants or Patriots? Who will win Super Bowl XLVI?

Next month, our Spring 2012 collection will hit stores.

On January 16, twin recording artists MirrorImage Dem Twinz, performed at the MLK celebration in Austin, Texas. 

We are down to three finalists in the Southpole Style Contest.

The nominations are out, and we gotta say, we’re pretty excited with the list this year.

Let’s face it—sometimes in winter form can take a backseat to function. But it doesn’t have to! Here are some pieces that keep you warm but don’t sacrifice on style.

It’s wintertime! Just because it’s cold does NOT mean you have to sacrifice style. Here are two Southpole items that’ll keep you warm in style.

What will be the top single of 2011? Will it be “The Show Goes On” by Lupe Fiasco from “F.A.M.E.”? How about Nicki Minaj & Drake’s “Moment 4 Life” from “Pink Friday”? 

A lot of you know us for our denim, our outerwear, and our tee shirts, but did you know that we have items that can really take your style game up a notch?

At this point we are several weeks into the New Year.

We know you’ve got style, so how about you show us some! Click here and enter to win $250 worth of Southpole gear.

One of our favorite rappers, turned daddy, Jay-Z, has released a single called “Glory,” dedicated to the birth of his new baby girl, Blu Ivy Carter.

With a new year and a whole ton of resolutions we know we can’t keep, we’re want to help you get started on, well…the right foot, with the Southpole Fall/Winter Footwear Collection.

XXL has rounded up their Top 10 Albums of 2011.

What were your favorite albums of 2011? What artists are you excited for in 2012?

After a somewhat brief hiatus, America’s favorite party people are back at their beloved Jersey Shore.

Get ready for it. One of our all time favorites is back. PUNK’D HAS RETURNED!

2012 is just DAYS away!  We know that with all the New Year's Eve celebrations and resolutions - a new look has gotta be at the top of your list. Can't find anything to wear?  We’ve got your back.

GQ recently sat down with rappers Big Boi and Fabolous for the inside scoop on a subject very near and dear to many people: Words with Friends. 

It’s not the holidays without the Kardashian Christmas card. But where’s the holiday? No tree, no snow, no….joy? 

On Wednesday, NYC Batman fans flocked to a movie theater on the Upper West Side to catch a preview for director Christopher Nolan’s last film for the series, “ The Dark Knight Rises.”

Fur is hot this winter, and can be seen adorning all types of cold weather ware, from sleeves and collars to hats and boots. Everyone is trying to keep warm – Eskimo style.

Today Facebook officially introduced what some consider a landmark update in the form of Timeline, which is a whole new way of displaying your information and interacting with friends.

The holiday shopping season is in full swing! There are only TEN days to go!! 

Friday can’t get here soon enough. At this point all you’re dreaming about is chilling on Saturday. 

If you’ve been reading our blog, you know that last Sunday was sadly our last stop with World of Dance in Chicago.

You can now hear your favorite rapper's signature catch phrase 'til your hearts content. 

Last weekend, we were in Illinois for the Chicago stop of the World of Dance tour.

It official…. IT’S FREAKIN COLD OUT THERE! There’s a whole lot more blue and white on that weather map then there used to be.

Asher Roth, best known for his 2009 single “I Love College,” is back!

The holidays are fast approaching, and you know what that means: it’s time to buy gifts! 

Whatcha wearin’ for Thanksgiving?

Doodling has to be one of our favorite pastimes. So we're LOVING this poster from illustrator — MegaBolt. 

"It's beginning to look a lot like".....well, you know the rest.

We've had some really great submissions to Southpole Style recently. Must be the Fall/Winter arrivals that have everyone wanting to show off their style.

We’re obsessed with Nicki Minaj’s Super Bass video. Crazy color, cut off jeans and some fierce combat boots.

The runways this year were filled with the latest trend for Winter 2011 – Parkas...especially Cropped ones.

Victoria Beckham wears it as a skirt.  Gwen Stefani wears it as a scarf.  Rihanna wears it any way she pleases.

Over the years there have been some awesome portraits of Hip-Hop luminaries, but these ones are by far the best.

Here at Southpole HQ in New Jersey, it feels like we've gone from Fall straight into Winter. 

Earlier this week, as you might have seen on our Facebook, Michael Clayton, Wide Receiver for the New York Giants...

Last weekend, we went to Sunny Southern California for the San Diego stop of the World of Dance Tour.

From Louis Vuitton car interiors to Chanel surfboards, luxury monograms are everywhere!

UK rapper Dizzee Rascal told us all to “Fix Up Look Sharp,” and of course anyone wearing Southpole, is way ahead of the curve.

We're loving the current season of How To Make It In America currently showing on HBO. 

Victoria Justice – star of Nickelodeon’s Zoey 101 and Victorious – rocked a pair of colored denim on the cover of Girls’ Life October/November issue!

This is officially the coolest nail polish we’ve ever seen...why? It's magnetic!

We’ve been waiting forever to see Kanye West’s much talked about fashion line. 

Drake released a picture of his "Take Care" album earlier this week and we have two questions:

While the NBA is still on lockout, Kobe is looking to expand his horizons, considering a possible move to ITALY!

In early fall, sometimes you just don't know WHAT to wear--sometimes it's tee shirt time other times it's sweater weather. 

There's something to be said about uniforms — they can take your look from smart to sharp.
 

No longer just for nerds and grandpa, and with celebs like Kanye West and Jay rocking the red carpet in them - Cardigans are making a comeback!

Summer is over and Fall is officially here! We had some good times and this video has us longing for Summer 2012 already!  

The street stencil art trend shows no signs of slowing down with the recent explosion of awesome art work in Mexico City. 

“Wait a minute, Doc. Ah... Are you telling me that you built a time machine... out of a DeLorean?”

How was your first week back to school?

School has started and while you might have all the right supplies - we just had to show you the Pocket Dept. Notebook from Art House Co-op.

Yep...it sounds a little weird but trust us Jam In The Van is pretty amazing. 

Don't adjust your screens - that really is the Ghostbusters logo in an empty warehouse and dinosaur stomping across LA.

This week saw the Southpole Team heading to  Las Vegas for the Magic, Project and Pool Tradeshows. Magic is THE most important fashion event on the planet and of course we were there discovering what this season’s top trends, and styles are, in addition to it being our 10th year in a row hosting our own awesome booth!

It's a new school year.  You are going to need a new look to go with that fresh start.

Start the school year in style with Southpole.

The Simpsons have been part of American pop culture for the last 23 years and Bart has been a skate icon for the longest. It's only natural that one of the best collaborations we've seen for a long time, is between The Simpsons (owned by 20th Century Fox) and skate company Santa Cruz.

Nothing says Summer like bright colors and denim with pop. Don't be afraid to show your True Colors in our hottest Southpole Summer gear.

As the weather gets hotter, it's even harder to stay looking cool, Gabriel "Dunamis" Velez does just that, which is why he's our Featured Look for August!

We stumbled upon the latest Graffiti photoset from photographer Nina Matthews and just had to share them with you. Taken in Sydney, Australia, the mix of vibrant colors with gritty industrial warehouses is something that we think she's captured really well. Check out our favorite pieces after the jump!

We are LOVING the new Mick Boogie + DJ Jazzy Jeff Summertime 2 Mix.
 

After months of speculation official news was released today on Kanye West and Jay-Z's highly anticipated collaboration.(Eds Note: Did you know they've called themselves The Throne?) The release date for the album is August 8  on iTunes and instores August 8th/12th. We cannot wait! 

The new online look of Southpole has arrived and we’re bigger and better than ever! 

Mos Wanted Crew are on our “What’s Hot” radar after we caught their jaw dropping performance at the New York stop of the World of Dance tour. 

The Utilitarian trend was big on the runway last year and hit the streets with a vengeance this year. 

Introducing The Secret Wars: The fight club of the art, graffiti and illustration scene.

Your closet won’t be complete without The Core Denim 8180 Slim Straight fit  or Skinny Denim.

Good things come to those who wait…you’re officially the first to see the new Southpole Stunnas.

Check out our Southpole denim cut offs in the June/July 2011 issue of Be Beautiful!